Job Description: Communications Specialist


Company: Pflugerville ISD
Location: Pflugerville, Texas (ESC Region 13)
Job Category: Public Relations
Job Type: Full-Time
Salary: $$50,558-$68,403 - Yearly

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Communications Specialist

The Communications Specialist will focus on internal and external communication initiatives by highlighting the success stories of students and staff throughout Pflugerville ISD.  

Major Responsibilities:

  1. Research, write, and edit internal and external communication materials such as website copy, news releases, newsletters, notices sent to parents, brochures and video scripts.
  2. Develop content for district and campus websites and social networks (Facebook, Twitter, etc.)
  3. Publish news stories and publicity efforts through appropriate channels.
  4. Ability to conceptualize, write and edit strategic, accurate and concise content for district audiences.
  5. Design, evaluate and implement communications strategies.
  6. Maintain calendar of events.
  7. Assist with providing photo coverage of district and campus events.
  8. Assist with posting content to the district and campus website.
  9. Assist with coordinating special events.
  10. Participate in professional development activities.
  11. Follow Educator Code of Conduct & all policies, procedures, laws and State/Federal regulations.
  12. Perform other duties as assigned.

Special Knowledge/Skills:

  • Advanced skills in writing and editing
  • Thorough knowledge on the development and effective use of communication tools such as digital and print content, news media releases, videos, photography and special events
  • Demonstrated experience in meeting multiple deadlines
  • Demonstrated experience in communications project management
  • Experienced in working with the news media
  • Knowledge of Associated Press writing style
  • Ability to use discretion and sensitivity in issues involving privacy concerns
  • Ability to interpret policy, procedures and data
  • Strong analytical and interpersonal skills
  • Ability to work independently and collaboratively